REVIEW: Rimmel London Magnif’eyes Mono Eyeshadow


These three cute Rimmel London Magnif’eyes Mono Eyeshadow singles were sent to me recently, so I thought it was time for a review. I love how cute they look! Keep reading to find out my thoughts and view swatches.


Let’s start with the main claim, that I kept in mind while reviewing: Waterproof. These bad boys claim to be waterproof. Before I LOL in their face, I began by giving them the benefit of the doubt. Innocent until proven guilty.




White: 012 Q-Jump

The White shade is a bit of a fail for me, but mainly because of the colour. It is a cool-toned, super white shade and looks terrible on me. At most I could use it as an inner corner highlight. I tried putting this on the inner and middle part of my eyelid, but it looked so bad (but perhaps that is just my skintone, like I said). The glitter also tends to get everywhere.



Bronze: 002 Millionaire

The Brown shade is by far my favourite. It is super wearable. If you put it all over your eyelid and blend it out a bit into the crease, it easily passes as an everyday eye look. I think this shade suits me. Not too glittery. Lasts all day on the eyelids (with primer because my eyelids are hella oily, and any eyeshadow ALWAYS creases without primer on me!).

This shade really reminds me of the Maybelline Colour Tattoo in Bad to the Bronze. It is obviously not as pigmented and opaque, since the Colour Tattoo is a cream and this is a shadow. If you’re looking for a powder version of Bad to the Bronze, I would recommend this shade. It works quite nicely as a less intense version of Bad to the Bronze, I like it.



Black – 014 Black Fender

The black was okay. Quite pigmented for a matte eyeshadow, especially one from the drugstore. I even found it blacker than my Urban Decay NAKED Basics Black (Crave).  Although, I did find it needed a bit of layering to get the colour I desired on my eyelid (used as a soft eyeliner). The lasting power (with primer) is really good. It lasted the longest out of the shadows, with the swatches on my arm. Even lasted overnight and didn’t transfer onto my sheets.


L: With Primer. R: Without Primer. Natural Lighting: 012 Q-Jump, 002 Millionaire, 014 Black Fender.


L: With Primer. R: Without Primer. Flash: 012 Q-Jump, 002 Millionaire, 014 Black Fender.

The other shades I found online looked okay. I could only find three more. The only other one I’d really be interested in is the gold shade.


Did it live up to the claims?

SO NOT WATERPROOF. I have no idea where they got this idea from, but these shadows are not waterproof. I tried it, it was a fail. These shadows, particularly the black one, do not come off easily with water, but they will at least smudge, which is a fail in my books.


Do I recommend?

  • This is a bit of a toughy, but to be honest, probably not really. If you have lots of higher end shadow, then you do not need this, and this is not better. However, I do think it is on the much better end in terms of Drugstore eyeshadows.
  • NO, if you have lots of higher end eyeshadows, like the LORAC Pro and NAKED palettes.
  • Yes, if you want one of the particular shades, or are looking for a good drugstore eyeshadow.
  • Yes, if you love Maybelline Colour Tattoo in Bad to the Bronze, and want a powder/less intense version.


Likes: Nice, sleek packaging. The Millionaire shade is perfect for everyday wear, and pretty reasonable quality.

Dislikes: Would not recommend the white shade, lots of glitter fallout. The shadows aren’t actually waterproof.


Disclaimer: I was sent this product for free,  but this is not a sponsored post. All opinions are my own.



    • MEL
      25/01/2016 / 1:19 pm

      It certainly is a pretty shade 🙂

  1. 07/07/2016 / 10:48 am

    Rimmel London Magnif Eyes Eye Shadow Our new ultra-blendable formula comes in a range of finishes from mattes, shimmers to high glitter.

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